جزوه زبان تخصصی مدیرت بازرگانی دانشگاه پیام نور

دانلود جزوه زبان تخصصی مدیرت بازرگانی دانشگاه پیام نور

Before reading on, stop for a moment and think about how you would define marketing. Chances are that each reader of this book will come up with a somewhat different answer, since marketing is often viewed in terms of individual activities that constitute the overall marketing process. One poplar conception of marketing is that it primarily involves sales. Other perspectives view marketing as consisting of advertising or retailing activities. For some of you, market research, pricing, or product planning may come to mind

مشخصات فایل:
عنوان:   زبان تخصصی مدیرت بازرگانی
گردآوری و تالیف : دﮐﺘﺮ ﻣﻴﺮزا ﺣﺴﻦ ﺣﺴﻴﻨﯽ – ﺟﻨﺎﺑﯽ دﮐﺘﺮ ﺷﻬﺮام
تعداد صفحات: ۱۰۸
زبان: انگلیسی